CREATE FOR NOW, LEARN FOR WHAT’S NEXT

One of the things I love most about social media is actually its temporary nature.

Something can feel incredibly important today and be buried beneath tomorrow’s posts a week from now. That challenges me to make the moment count.

But I don’t believe the value of content disappears when the moment does.

I want to know what connected, what moved people, what sparked conversation and why. The work I enjoy most lives in that sweet spot: creative enough to make people feel something now and strategic enough to give us something measurable to build from later.

WHO I CREATE WITH + FOR

I’m especially interested in partnering with creators, small and micro businesses, and organizations that understand the value of meeting people where they already are.

Whether I’m developing strategy, creating social-first content, building community or supporting a larger communications team, my goal remains the same:

Make the connection

Create the impact

Measure what mattered.

Then shift One Degree

I’m a content creator and community-driven strategist

working at the intersection of social media, advertising and communications. I believe in the power of content, connection and community, and I use the combination of all three to help creators, brands and organizations turn passive viewers into cult-like audiences, loyal customers and connected communities.

Integrity, creativity, and empathy shape the way we work.